Jakarta,
May 7, 2024 - PT Vita Nova Atletik kicks off 2024 by launching another
surprising series under the Ortuseight Football line, a sub-brand that specializes
in providing soccer equipment and accessories. Collaborating with the official
license of Fujiko Pro Animation International, Ortuseight designs soccer shoes
featuring the character Doraemon, the latest series that is highly collectible
as a timeless collectible item.
The
childhood dream wrapped in the excitement of exploring future technology,
venturing into uncharted worlds, or simply having a friend like Doraemon is the
essence of this collaboration. Since Doraemon was created thirty years ago,
this character has undoubtedly transcended generations and boundaries, and has
many fanatical fans of all ages. Doraemon has truly become a treasure passed
down from parents to children, keeping childhood dreams alive. Based on this
reason, Ortuseight feels proud to be able to bring back those memories and
nostalgia through their latest shoes, "We provide an opportunity for
the current generation in the young adult phase to bring back childhood
memories," said Octrisany D. Putra, a representative from Ortuseight,
"in addition to young adults, this collaboration series is also aimed
at teenagers who love the character Doraemon, of course," he
concluded.
In
terms of design, this series looks fresh with the characteristic sky blue color
of Doraemon. "There are decorative printing of Doraemon's secret
gadgets scattered all over the shoes, such as memory bread, bamboo propellers,
and anywhere doors," said Octrisany. Meanwhile, the front vamp and toe
cap are designed with white cloud patterns and gray shadows, giving a balanced
impression. A unique feature is also found in the tongue design of the shoes,
where if the shoe laces are fully tied, the shoe collar will resemble
Doraemon's bell because the inner lining is in bright red color. "Youthful
yet still classy," Octrisany D. Putra concluded.
Furthermore,
Ortuseight x Doraemon is equipped with QuickFit technology, which is a
soft inner lining material in the shoe's upper that provides a snug fit and
instantly adapts to the wearer's foot shape, allowing for faster adaptation,
which can be regarded as an important efficiency to consider. This series is
also equipped with Ort-shoX, a technology in the insole designed to
follow the contour of the foot to prevent it from slipping during training. OrtShox
makes the insole design follow the contour of the user's foot, allowing the
foot to comfortably step on a soft and responsive cushion. This technology also
provides good grip from the foot to the shoe's inner sole, serving as a solid
prevention against accidental slipping when performing high-intensity workouts.
Furthermore,
these shoes also belong to the PebaxPowered series for the FG category. Pebax
Polymer is a world-leading high-tech polymer designed with a technology called
block copolymer technology, which guarantees flexibility and elasticity while
maintaining lightness, strength, and energy return for the user.
As
for the price, Ortuseight x Doraemon is priced at IDR 649,000 and is available
in sizes 37-46. All products can be purchased online at the Official Online
Store of Ortuseight or the official Ortuseight website https://ortuseight.com/, as well as offline at
Official Distribution Channels of Ortuseight - PT Vita Nova Atletik in every city
throughout Indonesia.?